Us Weekly Renewal Notice Made Me Smile

I so often receive direct mail/statements from the various credit card companies or magazine renewal forms that promptly get pitched to the trash. This one from UsWeekly magazine however made me stop and look twice. Cute, witty, and playful, it got my attention:

us_weekly_renewal_form

Opportunity calls!  Bland mailers could be made more fun and infused with personality like this one. Would lead to less of a visceral negative reaction or feeling of dread when opening the mailbox…

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2 thoughts on “Us Weekly Renewal Notice Made Me Smile

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